Monday, May 13, 2024
HomeBERITAYara Shahidi stars in new adidas Originals campaign

Yara Shahidi stars in new adidas Originals campaign

Adidas has selected US actress Yara Shahidi to star in the sportswear giant’s latest campaign for its signature Superstar sneakers, which is celebrating its 50th year in 2020.

The part-Iranian actress appears in the “Change Is a Team Sport” ad, which the brand said in a press release “[celebrates] five decades of culture makers, boundary pushers, and limit breakers,” alongside the first female K-Pop group to perform at Coachella, Black Pink, as well as Jonah Hill, Pharrell Williams and Anitta, among many others.

The new campaign comes with a celeb-studded short film, directed by Hill and that also stars Shahidi, that follows young skateboarder Jenn Sotto as she journeys through her school and encounters the other Adidas representatives along the way.

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It’s not the first time the “Blackish” star has championed the ubiquitous three stripes in recent weeks. In an IGTV video, the 19-year-old revealed that Beyonce sent her an entire clothing rack filled with Ivy Park x Adidas swag before the pieces even hit the shelves.

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